Cartagena Inspira 2016

Cartagena Inspira conference took place in Cartagena between 28th and 30th of September. The event, organised by the unions and associations representing the advertising industry in Colombia, covered topics of Communication, Creativity, Innovation and Marketing and represented an opportunity to generate experiences and interactions for more than 2,300 participants from Latin America.

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ASB - New wagering code

As of 1 July 2016, the Advertising Standards Bureau (ASB) will begin accepting complaints under the Australian Association of National Advertisers (AANA) Wagering Advertising & Marketing Communication Code. The object of this Code is to ensure that advertisers and marketers develop and maintain a high sense of social responsibility in advertising and marketing wagering products in Australia. The AANA Wagering Code applies to advertising or marketing communications on any medium which is undertaken by, or on behalf of a licenced operator of wagering product or services.

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New Therapeutic and Health Advertising Code Released

As part of a project to review and streamline its Codes of Practice, ASA released the Therapeutic and Health Advertising Code with accompanying Guidance Notes. The object of this Code is to ensure that advertisers maintain rigorous standards in therapeutic and health advertising.

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Advertising Standards Canada to conduct independent and public reviews of government ads against the definition of “non-partisan communications”

ASC has been asked to provide an important new advertising review service for the Government of Canada. Effective immediately, ASC will review the Government of Canada’s advertising to ensure that it is “non-partisan.”

ASC will assess the government’s advertising against their definition of “non-partisan”. According to the government’s definition, “non-partisan” means that the advertising is:

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ASCI enters 2nd year of collaboration with Government of India’s, Department of Consumer Affairs

 

After a successful first year of engagement, the Indian Department of Consumer Affairs (DoCA) extends the Memorandum of Understanding with ASCI for another year.

Last year DoCA had appointed the Advertising Standards Council of India (ASCI) to monitor the web portal www.gama.gov.in – GAMA being an acronym for “Grievances Against Misleading Advertisements”.

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ASASA- New Code preparation

 

 ASASA is preparing a new code in pursuit of the SRO’s application accreditation with regard to the Consumer Protection Act. Consultations with members and the public about the new Code will follow. The SRO approached and is currently having discussions with the Minister of Trade and Industry and the Deputy-Minister of Communications, as well as the Director of the Department of Trade and Industry. The Code Review Committee meeting is scheduled for the 14th of July 2016. 

 

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Bulgarian National Association Essential Oils, Perfumery and Cosmetics (BNAEOPC) became a member of the National Council for Self- regulation

 

BNAOPCS includes local and multinational producers and traders of essential oils, perfumery and cosmetics, as well as companies related to the industry - producers and traders of raw materials, packaging, and equipment.

All its members now pledge to apply the Guiding Principles on Responsible Advertising and Marketing Communication of Cosmetics Europe, in addition to the Bulgarian National Ethical Code.

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Half Century Jubilee for CSL

 

Commission Suisse pour la Loyauté (CSL) is celebrating its 50-year anniversary in 2016.

Ever since 1966, CSL promotes effective self-regulation and truthful and fair advertising.

To mark the 50 years’ anniversary, CSL organized a series of events that started in March and will continue until the end of the year, including the anniversary event and several seminars and discussions on Advertising and the role of Self-Regulation. 

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The main film advertising exclusive agencies subscribe to the new “Code of Ethics on Advertising in Cinema” and entrusts AUTOCONTROL with its control and application

 

The signing ceremony of the new "Code of Ethics on Advertising in Cinema" subscribed by the main film advertising exclusive agencies in Spain (Movierecord, Discine and 014) and AUTOCONTROL, took place On May 30th in Madrid.  

According to the agreement, AUTOCONTROL has been entrusted with the control and application of the Code through its Advertising Jury.

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